| ashu |
Posted
on 24-Mar-02 08:05 PM
The latest issue of Himal newsmagazine (Nepali 14-28 March 2002) has a report (pages 38-43) on Nepal's insurance industry.
The report is so-so: heavy on potential unrealized and not much of an analysis of the insurance industry as it exists in Nepal today.
But that's fine.
As a reader, what I find really interesting is this:
Six different ads from six different insurance companies also appear on those pages from 38 to 43. These insurance companies whose ads appear on those
pages are also written up about in the report.
And that's strange.
And so, the question is this: When your general newsmagazine takes money from companies to publish their ads, and places hose ads right on the pages where a (let's say, critical) report about those companies appear as an article, what kind
of signals about credibility are you sending to your general readers?
More specifically: How much of an even-handed report are you likely to do on
Nepal's insurance industry if you depend so heavily on the insurance companies for so many ads that too on the very pages on which the report appears?
I have a lot of respect for Himal's editor Rajendra Dahal, and other Himal
others. That is why, I think there must be a good reason as to why they
did what they did.
What do other readers think?
oohi
ashu
ktm,nepal
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| ashu |
Posted
on 28-Mar-02 02:16 AM
Can this following logic be used to argue against Himal's using six ads from insurance companies right on those pages which discussed those insurance
companies?
oohi
ashu
ktm,nepal
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Why Don't Movie Studios Advertise During the Oscars?
By Kate Taylor
Posted Wednesday, March 27, 2002, at 1:29 PM PT
Millions of movie fans watched the Academy Awards Sunday night. So, why weren't there any movie commercials during the show?
Because the academy prohibits them, along with ads for anything connected to a movie or to an entertainment company. Movie studios would love to promote their upcoming films to the Oscars audience, but the academy doesn't want to look like it has a cozy relationship with the studios whose movies are up for awards.
http://slate.msn.com/?id=2063796
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